Committed to life. This promise embodies what Helsana represents and the mission we are committed to: we are there for our customers. Throughout your life. Helping you stay healthy. So that you recover quickly. Or can live a better life when affected by illness.
Talking about psychological difficulties is often a taboo subject. This often makes those affected feel stigmatised and neglected. Helsana is addressing the issue of mental health and providing the necessary visibility to the public in Switzerland.
Do I maintain my social life? Am I getting enough exercise? Am I getting enough sleep? Do I breathe properly? Glancing at the posters of the new campaign inevitably makes you think about your own situation. The message on the posters and in both new advertisements is clear: all these activities are essential for our mental wellbeing. With our campaign, we are helping people to better understand their own mind and provide practical tips. Let’s learn how to boost our mental health.
Almost one in two people in Switzerland feel lonely, despite – or indeed precisely because of – our digitally interconnected world. As part of its commitment to mental health, Helsana wants to help counter this development. After all, social relationships do us good in every sense: people who engage in positive social relationships are happier and live longer. If you don’t interact with other people, your quality of life suffers. Thankfully there are lots of things you can do.
In an experiment conducted with cameras, we encourage people to reinvigorate the forgotten friendships in their mobile chats – just like the people in our campaign video.
How are the people of Switzerland feeling? What are they preoccupied with – and where do they draw their strength from? Between April and July 2022, Helsana surveyed 5,500 people in Switzerland as part of a representative survey. The findings of the Helsana Emotions Study are surprising. Here are the key facts about the study:
We're here to help.